Complex Sales Strategies Archives » FindLight SalesAcademy

Next time you are reviewing your sales figures and are not happy with what you see, and are about to lash out at your sales force, just stop! Take a breath and consider this: maybe it’s not your ...

Psychology in Sales: The Key to High-Tech Sales Success What makes a buyer say “yes” in high-tech sales? It’s rarely just the specs or price — it’s about trust, understanding, and a tailored ...

Navigating the nuances of B2B sales requires more than just a great product or service—it demands a deep understanding of the diverse personalities behind purchasing decisions. All decision makers, whether ...

Securing sales deals in high-tech industries often hinges on precise alignment with rapidly evolving client expectations. Statistics indicate that 43% of sales engineers encounter extended sales cycles ...

Electrical engineers transitioning to sales management roles need a mix of technical expertise, leadership, and sales skills. In this guide we outline key strategies for success. 1. Introduction: ...

Transforming the perception of high costs into recognized value is central to success in capital equipment sales. This guide delves into value-based capital sales, revealing how a strategic focus on ...

In the technical sales scenarios, complexity is often a given—especially when dealing with large-scale deals that involve multiple stakeholders and extended timelines. Mastering complex sales strategies ...