Introducing Glasswing
Our pay-per-lead program where you pay only for sales inquiries
Overview of the Glasswing Tier
Glasswing is FindLight’s pay-per-lead program designed for performance-focused vendors. Instead of paying recurring fees, you only pay when you receive qualified buyer inquiries (see more in the FAQ section below).
There are no subscriptions, no upfront charges, and no listing limits. You get full visibility across the platform — including homepage banners, premium category slots, and smart-matched Turbo Leads — without any monthly commitment.
It’s free to list. You only pay for real results.
Lead Pricing
- Direct leads: 5% of lead value (min $10, max $250)
- Turbo leads: $5 flat per lead
- Forwarded leads: $10 flat per lead
- Annual billing cap: $7,000 per vendor
To better understand the different types of leads (Direct, Turbo, Forwarded) please check out our help section which also includes a short video.
How the Pay Per Lead Program Works
FindLight’s Glasswing tier operates on a simple and transparent model: you list your products for free and only pay when you receive a qualified lead. There are no subscriptions, no setup fees, and no recurring charges.
How You Receive Leads
- Direct Leads: When a buyer submits an inquiry through your product listing.
- Turbo Leads: When a buyer requests a product like yours, even if it was listed by another vendor.
- Forwarded Leads: When FindLight manually forwards an inquiry that matches your offerings.
How Billing Works
Lead billing is processed monthly following a manual review by the FindLight team. At the end of each month, our admins review all qualified leads you received and finalize your bill. Once reviewed, your saved payment method is securely charged, and a detailed invoice is made available in your dashboard.
Here’s how lead fees are calculated:
- Direct Leads: 5% of the lead’s stated value — with a minimum charge of $10 and a maximum of $250 per lead
- Turbo Leads: $5 flat per lead
- Forwarded Leads: $10 flat per lead
- Annual Billing Cap: You’ll never be charged more than $7,000 per year, no matter how many leads you receive
Lead Value Calculation
For Direct Leads, the lead value is calculated using two key inputs: the quantity requested by the buyer in the RFQ form and the nominal unit price you’ve provided when listing the product. These two values are multiplied (Quantity × Unit Price) to determine the total lead value, which serves as the basis for your lead billing fee.
You’ll have full visibility into each inquiry, including buyer details, inquiry content, and relevant timestamps — all accessible from your dashboard. A summary of these leads and their associated charges appear in your monthly statement.
Example:
A buyer requests a quote for 3 laser modules at an estimated $800 each. The total lead value is $2,400. Since Direct Leads are billed at 5% of the lead value:
- 5% of $2,400 = $120 billed
- If the value were only $100, the minimum fee of $10 would apply
- If the value were $10,000, the maximum cap of $250 would apply
Sample Billing Scenarios:
| Lead Type | Buyer Estimate | Billing Rule | Fee Charged |
|---|---|---|---|
| Direct Lead | $400 | 5% of value | $20 |
| Direct Lead | $9,000 | 5% of value, capped at $250 | $250 |
| Direct Lead | $150 | 5% of value | $7.50 → min $10 applies |
| Turbo Lead | – | Flat fee | $5 |
| Forwarded Lead | – | Flat fee | $10 |
Frequently Asked Questions
Glasswing is FindLight’s Pay Per Lead model. You list your products for free and only pay when you receive qualified buyer inquiries.
The Glasswing butterfly is nearly transparent and remarkably efficient — just like our pricing model. No fluff, no bloat — you only pay when value is delivered.
You’ll receive three types: Direct (through your product listing), Turbo (smart-matched to products like yours), and Forwarded (inquiries manually matched by our team).
Direct leads are billed at 5% of the lead’s stated value (min $10, max $250). Turbo leads cost $5 flat, and Forwarded leads cost $10 flat.
Lead billing is processed monthly. At the end of each month, we review all qualified Direct, Turbo, and Forwarded leads you received. Once reviewed, your saved payment method is securely charged via Stripe, and a detailed invoice is added to your dashboard.
Yes. You will never pay more than $7,000 per year under the Glasswing tier — regardless of how many leads you receive.
A qualified lead is any inquiry submitted by a buyer through our platform that meets baseline criteria such as valid contact info and relevant interest.
Yes. There are no listing limits in the Glasswing tier. You can publish your entire catalog and update it as needed.
Not necessarily. Our team offers concierge listing management to help create, optimize, and maintain your product pages — at no extra cost.